Name: Productivity Conf - Practical AI in Marketing
Start: 2024-12-05T15:00:00.000Z
End: 2024-12-05T19:30:00.000Z

25 Ways That AI Productivity Tools Change Our Daily Work Lives

 Francesco D'Alessio

Congrats! You finally got headcount and/or budget approved to build out more marketing and sales automations. Going from single-player to multi-player builds isn’t that easy though. Scaling automations comes with its own challenges: documentation, error resolution, interfacing with IT, team onboarding/off-boarding, and more. This talk illuminates how to anticipate and navigate these challenges so you can make the most of your newfound resources.

From Scrapy to Scaled: You Finally Landed Resources to Grow Your No-Code Operations. Now What?

Philip Lakin

What you'll learn:<ul><li>Discover how AI can make you a content marketing rockstar. Learn how AI tools can help you research your audience and create high-performing content in a fraction of the time.</li><li>See AI content creation in action. I will share how to use AI to create compelling derivative content targeted at your core audiences.</li><li>Explore the possibilities: AI for every content need. AI isn't just one thing! We'll look at how to apply it to short-form content, long-form content, video, audio, and more.</li><li> </li></ul>Why this topic matters:To stay competitive and relevant, today’s marketers must embrace AI and elevate their skill sets. Join this Lightning Session to gain the insights you need to become an AI-powered content marketer—boosting your creativity, efficiency, and impact.

Level Up Your Content with AI: A 20-Minute Crash Course

 Natalie Lambert

How to Improve Your Lead Engagement Using No-Code Automation Tools?

Jad Fakih

How to Build a SaaS Product or Internal Tool Without Code

Stuart Malt

In Soft Skills Lab we're using prompts in our consulting cases a lot. This might be an interesting experience for the users since we'll share our proprietary framework for negotiation preparation as well as some hacks on how to use ChatGPT in this scenario. Negotiations they can prepare for can be a case very familiar to them, like negotiating their salary/bonus or making changes in their department and asking funding for that; negotiating with a client on a scope of a project (not necessarily the price) or persuading a team member to take on some new responsibilities. At the workshop, you will:  - learn a systematic approach on how to use ChatGPT with different kinds of frameworks- try out a new way to prepare for negotiation preparation with our proprietary framework

How to Prepare For Your Negotiations With ChatGPT

Alexandra Klimenko

How to supercharge your no-code automation building and reduce build time with Zapier's latest AI features and functionality. I'll also cover AI tools that natively integrate with Zapier to bring a whole new level to productivity. Workshop schedule &amp; location- tbd, remote via Zoom

Utilising Zapier's Built-in AI Capabilities and AI Tool Integrations

Kelly Goss

5 AI Tools to Turbo Boost Your Productivity

Heather Murray

Ever feel like you’re caught in the middle, trying to bridge the gap between technical and non-technical teams?You’re not alone. When engineers share their brilliant ideas, it can sometimes feel like there’s a translation layer missing. Meanwhile, your non-technical team is looking to you for clarity.This talk is about closing that gap—leveraging AI tools to turn complexity into simplicity, so everyone’s on the same page and collaboration flows seamlessly. Here’s what we’ll cover:- Simplifying tech-speak with Custom GPTs: Use AI to distill lengthy conversations into clear, actionable summaries—tailored to what your team actually needs to know.- Turning clutter into clarity with my favorite AI-powered browser, Arc: Organize complex ideas into digestible insights, saving you time while keeping collaboration smooth and productive.- Streamlining meetings with my favorite AI-powered note-taking tool, Reflect: Capture key takeaways effortlessly and create concise summaries that everyone can act on. No matter your role, you’ll walk away with practical ways to make cross-team communication faster, clearer, and more effective. See you there!

Beyond the Buzz: Leveraging AI in Cross-Functional Communication and Collaboration

Miranda Babbitt

Cold outreach is tougher than ever. Prospects are tuning out cold messages, channels like LinkedIn no longer perform, and buyers’ attention spans are shrinking fast. Five years ago, emails under 200 words got good replies; two years ago, it was 150 words, and today it's under 80 words. People are still open to cold outreach, but it must be concise, on point, and hyper-personalized. Before, there was always a trade-off between “good personalization” or “personalization at scale.” Then AI came along and turned it all upside down. Now, you can serve up hyper-personalization to the masses—just mix a little AI with API, and you've got the perfect recipe.

5 Ways to Turn Your Cold Outreach From “Meh” to “Wow!” With AI

Leo Goldfarb

From this presentation, you will learn how programmatic pages can be an important part of your marketing strategy.We will present both scenarios dedicated to SEO (how to build content at scale and what the pros and cons behind it are) and SEM (how to keep your offer up to date with the market).

No-Code Programmatic Pages for SEO and SEM Purposes

Blazej Abel

Methodologies for Implementing the Right No-Code Tech Stack 

Discover how to drive product innovation using user feedback and data-driven strategies. Learn practical insights from Sierrah Coleman, a seasoned Technical Product Manager, on leveraging tools and AI-powered features to enhance product success.Attendees will learn how to systematically gather and analyze user feedback to guide product development.  Participants will discover methods for performing competitive analyses to understand market positioning and identify differentiation opportunities Attendees will learn how to leverage tools such as Looker for analyzing user behavior and making informed decisions based on data insights The speech will cover how AI-powered features can significantly improve search match relevance. Attendees will gain practical knowledge on how to translate user feedback and data insights into actionable product strategies

From Insights to Innovation: Leveraging User Feedback and Data-Driven Strategies for Product Success

 Sierrah Coleman

10 Game-Changing Personal Automations to Supercharge Your Productivity

Andy O'Neil

In this presentation, Udipta will delve into the roles of both predictive and generative AI in marketing, with a strong emphasis on the importance of responsible implementation. Drawing from his experience at Salesforce, Adobe, and WPP, he will unpack the transformative potential of generative AI while underscoring the foundational strengths of predictive AI. Udipta will outline five essential strategies that marketing teams can adopt to maximize the benefits of generative AI while effectively managing its associated risks. Through practical examples and case studies, he aims to equip attendees with actionable insights to drive responsible AI adoption within their organizations.

Navigating the GenAI Revolution: 5 Strategies for Safe and Effective Marketing

Udipta Basumatari

In this session, we’ll dive into how to leverage AI tools to automate content creation at scale, starting with effective research on the questions people are asking and moving through to generating comprehensive blog content that ranks well. I’ll demonstrate how tools like Machine.AI can help build clusters of content, establish topical authority, and automate repurposing for multiple platforms, such as LinkedIn, Facebook, and Medium. Attendees will learn how to blend AI automation with personal insights to maximize impact.

Mastering AI Content Automation for SEO: From Blog Ideas to Top Rankings

Nicolas Gorrono

We gather industry brightest minds to discuss the best strategies and tools for building personal productivity and scaling your operations in a tech-forward era. Learn from practical workshops, early adopter case studies and network with like-minded professionals. This year Remote format, covering a wide ranging of growing solutions industry. Next year we meet for in-person Productivity Fair in Amsterdam.

Productivity Conference - AI in Marketing

I'm attending Productivity Conf - get your free remote ticket and join me there with 1k professionals and 10+ great speakers

We gather industry brightest minds to discuss the best strategies and tools for building personal productivity and scaling your operations in a tech-forward era. Learn from practical workshops, early adopter case studies and network with like-minded professionals.

Productivity Conf - Practical AI in Marketing

FocusReactive

GitNation

Landingi

FocusReactive will help you architect, build, and lead technically advanced websites focusing on performance and scalability. Partners and <a href="https://focusreactive.com/next-js-expert-agency/" target="_blank" rel="noopener noreferrer">experts in Next.js/Vercel</a>, Storyblok, Sanity, Contentful, Shopify Hydrogen, and other Headless eCommerce platforms.Whether you seek <a href="https://focusreactive.com/headless-cms-expert-agency/" target="_blank" rel="noopener noreferrer">expert Headless CMS agency</a> services or an expert agency with deep experience with platforms like Headless <a href="https://focusreactive.com/react-cms/" target="_blank" rel="noopener noreferrer">React CMS</a> &amp; <a href="https://focusreactive.com/nextjs-cms/" target="_blank" rel="noopener noreferrer">NextJS CMS</a>, FocusReactive is the one to help you scale.

As a special perk, we're offering a complimentary&nbsp;<a href="https://focusreactive.com/nextjs-performance-audit/" target="_blank" rel="noopener noreferrer">NextJS audit</a> designed to pinpoint areas for optimization, improve performance, and ensure you're following the best practices for SEO and security.&nbsp; Our expert team will closely examine your implementation, provide actionable insights, and help you leverage the full power of NextJS.

Free NextJS Performance and SEO Best Practices Audit

Next.js, Headless CMS and eCommerce expert agency

Productivity Conf - Practical AI in Marketing

PRACTICAL AI EVENT TO MAKE YOU 10X MORE PRODUCTIVE